List building - Calculating Your Average Visitor Value

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An opt-in list can be quite crucial to any site or internet based business. Building your own opt-in list is fundamental of online business. If you want to run successful online business you must extract out as much money as you can from your leads.

There are two main ways of list building: free list building and paid list building. Irrespective what method list building is used you must  know average visitors value.

Average Visitor Value = Gross Sales / Unique Visitors. Also known as: Earning Per Click (EPC)

Your average visitor value (AVV) is the maximum you can pay for a visitor to your site and still break even. Unless you know these values, you cannot make informed traffic buying decisions. Any traffic you buy will be based on 'intuition' or 'hope.'

Example: Let's say you send 100 unique visitors to your site. And, from those 100 visitors, you get just one sale for $100 (a conversion rate of 1%)

--> Clickbank Products
To work out the average visitor value of your site, simply take your gross sales, and divide it by your unique visitors for the same time. So take $100 and divide it by 100 unique visitors, and you are left with an average visitor value of $1.

That means that on average, every visitor you got that day was worth $1 to your business. If you are spending less than your AVV to acquire leads, you have the beginnings of a profitable business. If you are spending more, you do NOT have a sustainable online business.

On the other hand, the two  formulas for making money online are:

 1.) Traffic + Conversions = Sales

2.) Sales > Ad Expenditure

 Let's say you get no conversions, then:

Traffic + ZERO Conversions = ZERO Sales
 Any number you get for traffic multiplied by zero, is still zero.

 If you have no conversions, traffic is worthless. But, if you have conversions – you will have all the traffic you could ever want because affiliates will always send their traffic to whoever pays the highest price for it.

In online  industry, those who have been the best at converting traffic have made the vast majority of the money. And, don't forget about monetize your traffic. It means that you  must have sales funnel that has done over your money in revenue for me these past 12 months

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How To Create A Viral E-book

  

Viral marketing is the best way to get your content out fast to a wide audience in a short amount of time, and has the potential to make you tons of profits fast. A viral e-book is an e-book which encourages people to share your content with others and can help you to grow your business by leaps and bounds. Here’s how you create a viral e-book.

-Give away free-sharing rights. Meaning to say, you give your readers the right to freely share your e-book with their friends and followers. Because your e-book is in the pdf format, it can’t be edited so what people share is what others will receive.

-The important thing here is that you must sprinkle links to your website or business blog throughout the e-book so that whenever someone reads your book, they will know where to go to find more information of interest.

-Content is king, as the popular saying goes. The more valuable your content is, the more likely someone is to share your e-book with others. If it’s really good, you’ll soon be seeing raving reviews about your e-book among the netizens.

-Give people a call to action. Here’s one method: At the end of your e-book, kindly ask your readers to share it with their friends and followers if they liked it. A call to action usually results in higher percentage of people taking action, as simple as it sounds.

-Include a way for you to share it. You can include the Facebook sharing link inside yoru e-book so people can simply click on the link and share your viral e-book with their friends (the link should send people to the download page or landing page, of course)

Follow these methods, and getting new leads for your business will be a walk in the park.

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List building income : Thank you pages

   Thank you pages :

1.  Important as it established good will with subscribers
2. Customers are the heart of your online business
3. Keep it simple

So you managed to get visitors to your sites to read through your
squeeze page and they even managed to sign up to your list.
Congratulations
Not all visitors will participate but it’s a numbers game. Show your
subscribers that you care by offering a nice thank you page.


After all they, friends, and acquaintances are going to be the key  to providing
 that passive income.
Don’t neglect this important aspect of lead generation. Another way
to show your thanks is to send emails that serve this purpose too.
Though this can usually be handled via the Autoresponder it doesn’t
hurt to provide extra confidence and gratitude for your subscribers.
They are the heart of your campaigns online  and should be treated as such.
 As a rule keep them brief and to the point without a lot of frills.

Thank you pages can also serve as a good place to conveniently
place a link to the product you are selling within the niche. This
is a good opportunity to acquire an instant sale based on the content
of the squeeze page.


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List building income : Anatomy of a squeeze page

Generating leads is a major component of systems designed
to deliver passive incomes effectively. Passive income is
simply a slow and steady stream based on lead generation.
 Creating leads can be done in a variety of ways.

The first method is by writing a squeeze page. Squeeze pages
are websites designed to “squeeze” customers into supplying
their email addresses by offering something that they cannot
do without. The act of making the choice is the squeeze.

Once you have the email address you now have a way to target
your promotions to new and potential customers. What is the
anatomy of a great squeeze page?
There are a lot of methods even for this process but the HSBC approach or Headline,

Sub headline, Benefits, and Call to action is a simple and
useful method for getting the most out of your lead building sites.
The headline is important and should grab your attention.

Want to learn more.
Fill out this form and you get all  you need to build you own great squeeze page

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Utilizing the Secrets Of Opt-in Mailing Lists

Current article about opt in list is not always the
easiest thing to locate. Fortunately, this report
includes the latest opt in list info available.

Emails are replacing regular mails from the post
office. Not only because it is cheaper,since you do
not need to buy a stamp, it’s also definitely faster.
Emails can be sent in as fast as five seconds, depending
on the server, anywhere in the world.

No doubt emails are being used to distribute newsletters,
promotional mails, and other stuff. How then would you be
able to round up email addresses to send those marketing
mails you have? Here is where an opt-in list comes in.

An opt-in list is a directory of email address you can
send to those mails to. Though it seems to be easy to find
email addresses, if you are talking thousands in numbers,
it is going to be hard. Besides, you have to determine the
recipient of the email. You wouldn’t want your readers
mostly male if you are selling lipsticks, right?

A good opt-in list should include the profile of the email
address owner. Here are tips on how to create a comprehensive
opt-in list for target market.

Create your website.

Creating a website is made simple nowadays. A lot of
programs are milling about assisting regular computer users
in making and maintaining websites in a real simple way.
Some website creator just needs you to cut and paste, like
that of a regular paint program. Several web hosting sites
are available too. Some are

STOP Paying Google For Clicks and Discover The FREE Click
Formula even free. If you have a site of your own, you can ask
visitors to register with you or sign your guest book as they
leave.Set up a promotion or a freebie.

Not all the best things in life are free, as they say.
But you can definitely try to give something out for sure.
You can see this done all over the web. Free screensavers,
free games, free download of programs. And what do they
need from you? They just ask for an email address, your
name and a little something more about you. Then you can
place a check box on the registration form for sending of
email. For sure, you can think of something to give out
as well.

Write and write some more.

There are some web magazines where in readers can submit
their writings for a particular topic. If you had a chance
to do so, add a link to your article providing information
about what you are trying to promote. Some readers of your
article may enjoy your work so much they’d like to contact
you, so don’t forget to leave your email address too.

Pose an easy opt-out option.

People who like to join your opt-in list would, along the
way may want to opt out of it somehow. People who are wary
of joining may not join at all if they see that it would be
near impossible to remove their email address from the
listing. Show them that it is as easy to opt-out as it
is opting in.

Check other’s strategy too.

It would be better if you can find a partner in generating
an opt-in list. This way,you can split the expenses and
both of you can share the list generated. It will be
best to partner with a company that has a business
similar to your own line. Both of you can profit more
should that be the case.

Use offline ways too.

You can put up a small raffle preferably in a supermarket
for a certain item they buy. You can place an email address
opt-in part in the raffle entry to add to your list. This
way, you’d also know the buying preferences of the
participants if you mark the entries systemically.Creating
an opt-in list entails a lot of work and funds. You should
outline how much you will spend in creating an opt-in list.
People appearing at opt-in lists are sales prospects.

They are those interested in a certain product that you
may be selling. Obtaining an optimal opt-in list would boost
your sales up so these tools are undoubtedly essential.Acquire
an opt-in list now or generate one. Either way, you are
reaching to people that can be your one of your treasured
customers for a long period time.


Eugenijus Sakalauskas publisher "List Building Newsletter"
Subscribe to my exclusive 12 lessons e-Course "
Every Business Needs Opt-In Email Marketing "
($147 value FREE) and learn how to start building your own optin list

http://listingbuildingincometactic.com/freetraining/

Email Marketing How-to - 6 ways

You may not consider everything you just read to be
crucial information about email marketing.
Of all the ways to get website traffic and make money
online, nothing tops email marketing. Of course, email
marketing in itself means many things to many marketers.
After all, it can take on quite a wide variety of
formats.

Today I'll cover the various forms of email marketing
available to online businesses and reveal what works and
what doesn't. Here's what we'll discuss...

1. Unsolicited bulk email marketing
2. Opt-in email list rental
3. Email newsletter classified and sponsorship advertising
4. Email newsletter solo mailings (text and html)
5. Email newsletter network advertising
6. Opt-in "series" email marketing

1. Unsolicited bulk email marketing

Let's jump right into that dangerous endeavor referred to
as UCE (Unsolicited Commercial Email) or spam. Most of
you know my take on this. Sure, you can get some website
traffic using bulk email. (Though a response rate close
to the 10% rate some companies promise is not likely -
.01% is more likely.) You can tackle the rigors of
unsolicited bulk email marketing yourself (you'll need
lots of ISP connections because they'll be canceled
quickly!) or hire a company to do the dirty work for you.

But the fact is, since unsolicited bulk email angers a huge
percentage of recipients, your risks can be rather high.
Your domain will end up being blocked by many ISPs and you
could even face some legal battles. In my humble opinion,
unsolicited bulk email is not worth the trouble. Read on and
you'll find that bulk email marketing isn't really necessary
either.

2. Opt-in email list rental

A much "cleaner" version of bulk email marketing is "opt-in
email list rental." There are plenty of companies on the web
that will rent you email addresses that have opted in to
receive commercial email. Actually, in most cases they are
not really renting the addresses; that is, you never see the
addresses. Instead, they charge you a per email address fee
for mailing your message to a list under their management.
But does it work...?

As long the recipients are not being paid to read the
messages and they are genuinely interested in the offers
they signed up to receive, this strategy can be profitable.
The problem is that in most cases you'll pay from ten to
twenty cents per address and mailing to a list large enough
to get great results can get quite expensive. But if your
budget can handle it, you can generate some great targeted
traffic. I've tried a few list rentals myself, though not
recently. The best was from the site postmasterdirect.com
which has millions of addresses in a huge variety of
categories under management.

3. Email newsletter classified and sponsorship advertising

Now let's jump to a more reasonably priced email marketing
solution... "email newsletter classified and sponsorship
advertising". In my opinion this one still gives the best
bang for the buck, especially for small businesses with
modest advertising budgets.

Some people think I recommend ezine advertising because I
have an ezine and I'm trying to sell my own ad space. On
the contrary, I've been trying NOT to sell my ad space for
the last few years. That's why my own rates are fairly
high! I can run my own offers or affiliate offers and make
much more than I can selling the ad space. Many other ezine
editors are finding the same thing. While this has resulted
in rising ezine ad costs over the last few years, one fact
remains... ezine advertising is still one of the most
effective ways to get targeted traffic -- cheap.

Ezine advertising works best when you locate ezines that
your target market actually look forward to reading. And
that's not difficult to do... Just visit an ezine directory
and search for ezines in your niche market. Subscribe to a
bunch of free ezines and read them as they arrive. Look for
larger circulation ezines that have a good following. If
you like the content in any particular ezine, then hundreds
or thousands of other readers probably do too. Place a
classified ad and if your site and offer are up to snuff,
you'll make a profit nearly every time. If you can swing a
top sponsorship ad, that works about five times better than
a regular classified ad! Here are two solid ezine
directories you can scour and locate lots of ezines that
target your particular niche...

4. Email newsletter solo mailings (text and html)

An even better way to utilize email newsletters to drive
traffic and sales is to purchase "email newsletter solo
mailings." I've been able to locate both text and html
solo mailing offers lately and some ezine publishers
really underprice these. (especially compared to list
rental costs.) I've found html email to be especially
effective, returning 4-5 times the cost of the ad in most
cases. Once again, the list should be tightly targeted to
your niche audience for best results. Use the same
directories above to locate ezines that reach your best
prospects and you'll undoubtedly find some that offer this
type of advertising.

5. Email newsletter network advertising

The next email marketing strategy which I've been using
quite a bit lately is "email newsletter network
advertising." In a nutshell, you pay email newsletter
management sites to run top sponsorship ads across their
network of newsletters. The traffic can be targeted to
just about any niche and it's faster that finding each of
the ezines yourself. Although this requires a larger
initial investment than running ads in individual ezines,
in the long run it is usually cheaper and it requires much
less effort. The best advertising resource I've ever found
on the web is an email newsletter network. It's one of the
proven, super-resources I share only with my
Make-A-Living-Online.com members!

6. Opt-in "series" email marketing

Finally, I'd like to cover one last email marketing
strategy which very few Internet businesses use, and use
properly. It's called "opt-in series email marketing."
This is a secret weapon many of the big name marketers
prefer not to talk about much. It works like this... You
offer an attractive and irresistible freebie at your site,
(in most cases this works best via a pop up or pop-under)
and when your visitors claim their freebie, they are
required to enter then name and email address. They then
are subscribed to your series of personalized, scheduled
email messages that you have pre-written. The best type
of series is one that offers free valuable help and
information about the subject they were looking for help
on in the first place.

A well-written email series will form relationships with
your best prospects, something that holds more value than
most online businesses realize. The best part of this
strategy is that once you do the setup work, everything
is completely automated and personalized.

There are a number of sites that offer follow-up email
autoresponder services. I use my Web Business Wizard
service for my own follow ups and it has worked wonders
for my business. When used properly, and with a bit of
originality and flare, this email marketing strategy
can be one of your top sales producers.

In closing... There you have it; six email marketing
strategies and the results they yield.
As your knowledge about email marketing continues
to grow, you will begin to see how email marketing fits
into the overall scheme of things. Knowing how
something relates to the rest of the world is important too.




Eugenijus Sakalauskas publisher
"List Building Newsletter"
Subscribe to my exclusive 12 lessons e-Course
" Every Business Needs Opt-In Email Marketing "
and learn how to start building your own optin list

http://listingbuildingincometactic.com/freetraining/

Building Your List with Give Away Ventures-Ad Swap Magic

Current info about building list is not always the easiest
thing to locate. Fortunately, this report includes the latest
building list info available.


You may not consider everything you just read to be crucial
information about list building. But don't be surprised if
you find yourself recalling and using this very information
in the next few days.

1 Ad Swap Magic

Here is a little used technique you can implement to build
your mailing list for no additional cost.
I call it “using subscribers to make subscribers” like much
in the context of “using money to make money”.

This simple list building formula can be summed up in
two words: ad swap.

Generally, you trade advertisements with other eZine publishers,
preferably of the same mailing list size or bigger. You
broadcast the eZine publisher’s advertisement to your mailing
list while the eZine publisher endorses your ad to his list.
Yes, you are actually cross endorsing or cross promoting
each others offer to each of your mailing list.

Your advertisement’s goal should be to get as many subscribers
possible from the other eZine publisher’s mailing list to sign
up for yours.

The result: you grow your mailing list. This method does not
require money, which means it can be done for free. And the
return of subscribers? Infinite!

You only have to do this with one eZine publisher at least once,
because his subscribers who are also your subscribers can
now be followed up within the boundaries of your mailing list.

Perform ad swaps with as many eZine publishers as possible and
soon, you will have a huge mailing list of your own – built
free.

2 Building Your List with Give Away Ventures

With the awareness of the importance of list building, comes
a recent Internet Marketing trend which was started just a
couple of years ago for the mutual benefits of all Internet
Marketers and mailing list owners.

This method is more recognized as a “starting a Give Away venture”.

In a real sense, a Give Away event is much like a big time
version of ad swaps. In a nutshell, a group of mailing list
owners partner together and pool in their individual gifts in
one limited-time event.

Each participating partner contributes a gift to the event.
The gift can be a free product, membership pass or a product
he is already selling (if he is kind enough to offer into the event).

The participating partner prepares a Lead Capture Page where
he gives the gift in exchange for the subscriber’s email address.
In other words, in order for a visitor to download the digital
gift, he must opt in and subscribe to your mailing list.

When the gifts are pooled together into one event (site), every
partner will then endorse the Give Away event to their own
mailing lists.

The result: lots of visitors to one event as a collective effort
of several participating partners!

With so many visitors downloading gifts from one focused event,
it is a true win-win situation. This is because the visitors
get to download several free gifts for their own use and every
partner gets to build their own mailing list!

You can easily get notified about a Give Away event in the
making by communicating with other Internet Marketers often
or participating in Internet Marketing discussion and Joint
Venture boards.

Knowing enough about building list to make solid, informed
choices cuts down on the fear factor. If you apply what
you've just learned about building list, you should have
nothing to worry about.


Eugenijus Sakalauskas publisher
"List Building Newsletter"
Subscribe to my exclusive 12 lessons e-Course
" Every Business Needs Opt-In Email Marketing "
and learn how to start building your own optin list

http://listingbuildingincometactic.com/freetraining/